The first thing that catches your eye when you step inside are ancient wooden shelves in which bolts of cloth are piled up high right up to the ceiling. Mainly colourful tartans but also tweeds, saxonys, worsteds, twills and every other type of cloth a gentleman might need. Needless to say that all cloths originate from the British Isles because the Italians love „i tessuti inglesi“ more than the products of their own mills in Biella.
Vittorio Ragno does notice some changes in the habits of his clients: „People nowadays only want Tasmanian worsteds. They forget Mohair, Alpaca, Vicuna, Cheviot and Crossbred.“ It would be necessary to educate the customers more but this is of course difficult.“